Privacy Policy

Effective date: 20 July 2025 
This Privacy Policy outlines how SAPHIÉ (“we”, “our”, “us”) collects, uses, and protects your personal information when you use our website, www.saphieofficial.com.

Our brand is based in the United Kingdom. All sales, fulfilment, and customer service are handled within the UK, while our atelier is based in Genoa, Italy.

Personal Information We Collect

When you visit or make a purchase on our website, we collect certain information to process your order, enhance your experience, and comply with applicable laws and regulations.

This may include:

  • Your name and contact information (email, phone number)

  • Shipping and billing addresses

  • Payment details (processed securely through third parties — we do not store credit card numbers)

  • Device and browser data, IP address, referring pages, and analytics (collected via cookies)

How We Use Your Information

We use your data only when necessary and for the following purposes:

  • To fulfil your order, process payment, and arrange delivery

  • To send transactional emails related to your order (e.g. confirmation, shipping updates)

  • To provide customer support

  • To manage your account (if registered)

  • To improve our website and understand customer behaviour via analytics

  • With your permission, to send newsletters or promotional offers

We will never sell or rent your information to third parties.

How Your Information Is Shared

Your information may be shared with trusted third parties, strictly for the purposes listed above, including:

  • Payment processors, such as PayPal

  • Shipping partners, including Royal Mail or other delivery services

  • Service providers, such as email or marketing platforms

  • Website analytics services, such as Google Analytics

All partners are contractually required to process your data securely and in compliance with data protection laws.

Data Storage & Security

Your data is securely stored on our servers and protected using up-to-date encryption and security protocols. We retain personal information only as long as necessary to fulfil your order or legal obligations, such as tax records.

Your Rights

Under UK data protection laws, including the UK GDPR and Data Protection Act 2018, you have the right to:

  • Access the personal information we hold about you

  • Request correction or deletion

  • Withdraw your consent at any time

  • Object to processing

  • Complain to the Information Commissioner’s Office (ICO)

To exercise these rights, please contact us at contact@saphieofficial.com.

International Transfers

Although our atelier is based in the EU, all sales and data processing are conducted in the UK. If data is ever transferred outside the UK or EEA, we ensure safeguards are in place to protect your privacy.

Changes to This Privacy Policy

We may update this policy from time to time. Any significant changes will be posted on this page with an updated effective date. We recommend reviewing this policy periodically.

Contact

If you have any questions about this policy or your data, please contact:

SAPHIÉ
Email: contact@saphieofficial.com
Fulfilment Location: [UK ]
Website: www.saphieofficial.com